About Us
Who We Are
We are a team of Shopify specialists who have spent the last five years deep inside the Shopify ecosystem — building stores, optimizing themes, shipping apps, and helping merchants grow. We have seen it all: gorgeous stores that take 23 seconds to load, "optimized" stores silently running 40 tracking scripts, and merchants losing sales they never even knew were slipping away.
Store Inspection started from a simple frustration. The tools we used to diagnose store problems were either too generic to understand Shopify's unique architecture, too expensive for small merchants, or too scattered — one tool for speed, another for SEO, another for theme detection. We knew there had to be a better way.
So we built it.
What We Do
Store Inspection is a suite of free diagnostic tools built specifically for Shopify stores. Our mission is simple: give every merchant — from a solo founder launching their first store to a scaling brand with thousands of orders a day — the same level of technical insight that enterprise teams pay agencies thousands of dollars for.
Our Tools
We are building a complete store health toolkit:
- Speed Test — Analyze page speed, Core Web Vitals, and find exactly what's slowing your store down (live now)
- SEO Audit — Check meta tags, structured data, and on-page SEO factors
- Theme Detector — Instantly identify which theme a store uses
- App Detector — Discover which apps a store has installed
- Image Audit — Find oversized images that hurt load times
- Theme Health — Assess theme code quality and structure
- Theme Size — Measure theme asset weight
- JavaScript Audit — Uncover render-blocking scripts and waste
- App Waste Scanner — Detect orphaned and bloated app scripts
- Checkout Performance — Audit the most critical page of all
- Collection Audit — Optimize collection page speed
- Product Audit — Audit product page performance
- Store Benchmark — Compare your store against industry standards
- Competitor Compare — See how your store stacks up against competitors
- Weekly Monitor — Track performance changes over time
- AI Fix Report — Get AI-powered, prioritized fix recommendations
Every tool is free, requires no signup, and is designed to give you actionable answers — not just numbers. We do not believe in showing you a score and walking away. We tell you what's wrong, why it matters, and exactly what to do about it.
Why We Do It
Our Vision
We believe every Shopify merchant deserves to know how their store really performs — and to have the tools to fix it, without needing a technical degree or a six-figure agency budget.
Our Mission
To make world-class Shopify store diagnostics free and accessible for every merchant on the planet. We want to be the first place a merchant goes when they ask: "Why is my store slow?" — and the last place they need to look for the answer.
What Drives Us
The Shopify ecosystem is built on merchants — real people with real dreams, working late nights on stores that represent their livelihoods. When a store loads fast, conversions rise, ad spend goes further, and the merchant wins. We are obsessed with that outcome. Every tool we build, every report we generate, is designed to move the needle for the person behind the store.
How We Work
We are a small, independent team. That is deliberate. It keeps us close to the merchants we serve and honest about what matters. We:
- Listen to merchants — our roadmap is shaped by real requests from real store owners
- Ship constantly — we iterate fast and release new tools regularly
- Stay independent — we are not owned by a platform or funded by ads that compromise our objectivity
- Keep it free — the core tools will always be free for Shopify merchants
Join Us on the Journey
We are just getting started. The Speed Test is live, and the rest of the toolkit is on the way. If you run a Shopify store, try our tools — and tell us what you need. If you are a developer, an agency, or a fellow Shopify enthusiast, we would love to hear from you.
- Website: https://storeinspection.com
- Email: support@storeinspection.com
Here is to faster stores and happier merchants.